The third edition of the Uttar Pradesh International Trade Show (UPITS) 2025, the India Expo Centre & Mart in Greater Noida, opened on September 25, with more than 2,750 exhibitors, and about 700 international buyers from 80 countries attending. The event, which lasts from September 25 to 29, aims to increase business leads, establish international contacts, and create awareness for the products of the districts of Uttar Pradesh through the One District One Product (ODOP) initiative.

A Platform for global trade and local crafts

UPITS 2025 is a prominent B2B and B2C event organized by the Uttar Pradesh government and India Exposition Mart Ltd. This event aims to empower the Micro, Small, Medium, and Big Enterprises of the state. It is the first step towards the ambitious program of the state to raise the export potential of companies by reaching global consumers and thus reconfirming Uttar Pradesh's position as a leading exporting state.

“One District One Product” Initiative in Focus

The concept of the event is the ODOP program that brings forth the district-wise products of Uttar Pradesh. ODOP catalogue has moved from 62 to 74 in 2025 with the addition of 12 new products. The range of products has also diversified from merely handicrafts and textiles to agricultural implements and edible items. This formula is found to be generating entrepreneurship, rural employment, and the increase of district-level exports.

Event Highlights and Opportunities

UPITS 2025 offers direct networking opportunities to Domestic and International Buyers, Industry Leaders, Start-ups, and Government Officials. The exposition also includes various pavilions for the agriculture, auto components, electronics, health & wellness, handlooms industries, etc., along with B2C displays for the GI-tagged and ODOP products. The event is likely to make more than 150,000 business leads in five days and attract around 120,000 B2B visitors and 400,000 B2C visitors.

FAQs on UP International Trade Show 2025

What is the UP International Trade Show (UPITS) 2025?

UPITS 2025 is a state government initiative B2B and B2C exhibition, which connects Uttar Pradesh’s MSMEs and Handicraft firms with national and global clients, thereby promoting investment and sector growth.

When and where is the event taking place?

The event is from the 25th to the 29th of September 2025, at the India Expo Centre and Mart in Greater Noida.

Who are the primary participants?

The participants will be the 2750 MSME Exhibitors, 700 International buyers from 80 countries, and thousands of industry experts, politicians, and investors.

What are the main sectors represented?

Some of the topics covered at the trade fair are Agriculture, Auto components, Electric vehicles, Defence, Handlooms, Handicrafts, Food Processing, Electronics, Information Technology, Wellness, Tourism, and ODOP goods.

What is the "One District, One Product" initiative?

The ODOP program is a government initiative that promotes each Uttar Pradesh district’s distinctive craft, commodity, or trade. By 2025, the portfolio had expanded to 74 products, which had the effect of encouraging local companies and increasing exports.

How do guests register and attend the show?

The registration is available on the official UPITS website, and it contains separate portals for domestic and international customers. Pre-registration is recommended for business networking.

What opportunities are there for MSMEs?

The MSMEs can avail of promotional schemes, market connections, direct interactions with buyers, and government support for exports and product development.

How does the event help local artists and handicrafts?

The special ODOP and handicraft zones are created to enable artisans to promote their works, reach new markets, and get support from the government for developmental initiatives.

How can exhibitors benefit from the show?

Exhibitors can attract new business opportunities, extend their export reach, meet with officials, and explore joint ventures with global investors.

Closing Note

The UP International Trade Show 2025 is a landmark that Uttar Pradesh’s success is, showcasing the best of its heritage of craftsmanship, entrepreneurial energy, and manufacturing expertise onto the trillion-dollar economy ambition. By giving precedence to undertakings like ODOP, the state not only fertilizes homegrown innovation but also effortlessly expands its reach far and wide in the global market, making UPITS 2025 an indisputable platform of trade and industry advancement.